Jimbag isn’t just a bag it’s a fashion accessory that can be taken anywhere and everywhere for the modern man and woman. The playfully bold names and logo directly target gym goers but due to the style and versatility of the bag it transcends into all aspects of everyday life.
Born in Great Britain. Jimbag is a stylish fashion accessory that can be taken anywhere and everywhere for the modern man and woman.
With functionality and style combined we provide you with styles that are great to transition from the office to the gym.
Jimbag blurs the line between work and play, and transitions them both together.
With a ‘Jimbag’ you can have both. We all crave simple solutions that make our busy lifestyle easier with the least amount of fuss. These simple solutions also have to look good; after all, ‘Style is Everything’.
I draw my inspiration from the fitness and fashion world and combine the two together. Athleisure is becoming recognised theme and we at Jimbag try to promote the athleisure fashion trend that seems to be catching on worldwide.
Jimbag is uniquely positioned between function and fashion. Its important that both of these sides are considered in any future plans.
Combining what the fashion conscious customer would want in any purchase, with a spirit of fitness and health. Aside from this, it is also a truly unisex product, so our potential target market is significantly higher than sports brands focusing on men or women.
Once I came up with the idea I began making samples of the bags whilst personal training in a gym. I started selling the bags to clients and members, all of a sudden members and personal trainers that I didn’t know began purchasing the bags online. At that point I knew I was onto something.
I love the black on black collection. Its very on trend and I love the subtlety of the design.
We take inspiration from season trends, colours and market research in both the fitness and fashion world.
In the health and fitness industry
Laptop
water bottle
wallet
pen and a pad of paper for new ideas
Phone charger
Playing professional Rugby and personal training
My morning coffee